Cartwheel is an early-stage company building a new kind of mental health program for kids that puts schools at the center. We see our role as supporting school staff who see kids every single day. Instead of going around them, we collaborate with them. This means:
Kids shouldn't just aspire to get out of bed and drag themselves to class. They should be able to experience joy. They deserve to envision and build a life they’re excited to live. If you join Cartwheel, you’ll help make this vision a reality for millions of students across the country. We’re backed by top investors including Menlo Ventures, Reach Capital, General Catalyst, BoxGroup, and Able Partners, and we're looking for mission-driven teammates to join our team.
We are seeking a strategic Growth Marketing Lead, Sales to drive our school district acquisition strategy and support our sales pipeline throughout the funnel. In this critical role, you will develop and execute comprehensive B2B marketing strategies that generate qualified leads, enhance our digital presence, and directly contribute to revenue growth.
In addition to owning the strategy, you will need to execute on the work as well. You will be responsible for content creation, sales enablement, product marketing, acquisition campaigns, and more. You’ll report to the Head of Marketing but will collaborate closely with the Head of Sales and broader sales team to create compelling content, optimize digital channels, and implement data-driven campaigns. You’ll also be expected to integrate AI and automation tools into your workflows to streamline execution, personalize outreach, and scale campaign performance. Finally, you will be responsible for reporting out on key metrics to maximize pipeline growth and conversion rates.
Is B2B2C more your expertise? Check out our Growth Marketing Lead, Success opening here !
Role type: This is a W2, Full-Time, Salaried position
Location: Remote in the U.S.
Start date: July 2025
The above is a summary of the role, not an exhaustive list. If you think that you have most of the above but not everything, please apply. We'd love to hear from you.
Our hope is that Cartwheel will be your best career decision! In addition to tackling one of the biggest challenges of our time, at a company well-positioned to do so, you’ll have:
Cartwheel is proud to be an equal opportunity employer. We embrace diverse backgrounds and perspectives and an inclusive work environment. We're committed to equal employment opportunity regardless of race, color, religion, ancestry, national origin, gender, sexual orientation, disability status, or veteran status.
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